Noisy Snacks In Novel Range Of Bold Flavours
Noisy Snacks, the award winning, innovative snack brand from Northern Ireland is adding a new range of delicious healthy flavours in nuts and chickpeas. Available in convenient recyclable 45g pouches Noisy Chickpeas and Noisy Nuts are pre-mixed with extra flavouring and available in a variety of bold tastebud-tingling flavours.
Noel Allen, founder of Noisy Snacks, says; “We wanted to exceed customer expectation on taste blowing people’s minds with the level of flavour, and emphasising the character notes of those flavours. Where there is heat and spice we want it to be knock-out; we don’t pull our punches. I’ve been told that the Chickpeas explode with flavour in your mouth and leave long-lingering heat. I am so proud of the taste of the beans which really are stand-out in the market. They have excellent health credentials and taste delicious.”
Noisy Snacks’ 45g range comes in 100 percent recyclable packaging, and are flexitarian, vegan, gluten free, high in fibre, and high in protein.
Noisy Snacks is dedicated to creating delicious healthier snacking experiences that are memorable and fun. They put taste first with knock out flavours that tantalise the tastebuds. Noise is a key product differentiator, however meeting and exceeding customer expectations on taste, feel, and smell are key components in creating a memorable customer experience using all five senses.
The snacking industry in the UK and Ireland has been valued at £1,489.3 million.
Based near Belfast, Noel Allen has 10 years’ experience in FMCG working for Coca Cola, Red Bull and six years working for Boost Drinks. Noisy Snacks taste delicious with unique flavour combinations to delight and engage with all of your senses.
In 2019 Noisy Snacks received enterprise funding from Greenyard plc. Greenyard is a global market leader of fresh, frozen and prepared fruit and vegetables, flowers and plants. Counting Europe’s leading retailers amongst its customer base, Greenyard provides efficient and sustainable solutions to customers and suppliers through best-in-class products, market leading innovation, operational excellence and outstanding service. Assistance from Invest NI for the company includes an Innovation Voucher to develop the initial range.
