As the competition in the league intensifies, Dublin GAA is getting a healthy boost by partnering with the award-winning health food company, Linwoods. In a bid to ensure its athletes’ nutrition is as carefully managed as their on-pitch performance, this is the second year of a two year partnership which sees Armagh-based Linwoods as its Official Health Food Supplier.
The partnership ensures that each player’s diet will now contain essential fatty acids, vitamins, and minerals, which are all core elements of Linwoods’ product range, consequently complementing each player’s performance on and off the pitch in a positive, energy-driven way.
The Linwoods Superfoods range, which includes a selection of milled and blended seeds, nuts and berries includes products that have the addition of Bio Cultures, for healthy digestion and immune system; and the co-enzyme Q10, which helps to produce energy from every cell in the body. The products can be added to any kind of meal or snack for a nutritional boost.The versatility of the range ensures players have access to essential Omega-3 fatty acids which will aid response time and muscle repair while performing effectively both on and off the pitch.
Speaking about the partnership, Linwoods’ Head of Marketing Sarah Shimmons said: “We have built a reputation for providing high quality healthy foods and we have respect for the dedication, commitment and passion within Dublin GAA – we see these same values reflected within our own company since we were established in 1965. We understand the importance of nutrition not only within sport, but in everyday life and we have been developing innovative convenient healthy products for Irish consumers that will allow them to reap the health benefits of Omega 3, protein, iron and essential fatty acids in their diets naturally.”
“Our Superfoods range has gone from strength to strength – demonstrating the public appetite for healthy food which does you good and tastes good! We look forward to our latest venture with Dublin GAA and hope that our healthy blends will help to deliver healthy scores in the seasons ahead for both the football and hurling teams. We also believe this is a strategic step forward for the company as we seek other opportunities within the sporting world to provide our nutritious foods to competing athletes.”
Daniel Davey, Dublin Senior Football Performance Nutritionist has worked with a host of elite athletes across a range of sports, developing specialised nutrition strategies designed to help both individuals and teams achieve performance-related goals. Daniel welcomes the healthy partnership adding; “Linwoods products are a rich source of essential nutrients such as essential fats, vitamins, minerals and antioxidants that can be used in a variety of ways to improve the nutritional value of main meals and homemade snacks. They are excellent for adding to homemade breakfast cereals, muesli, yoghurt, porridge and smoothies as well as making healthy treats! GAA athletes often have both demanding work and training schedules which makes meeting nutrition goals more challenging. Linwoods products are a great solution for these athletes in particular, as they can help them to more conveniently meet their energy and essential nutrient requirements on a daily basis.”
Tomás Quinn, Commercial and Marketing Manager, Dublin GAA: “We are delighted to be partnering with Linwoods for a second year. As a leading Irish company in a growing market sector, we are well aware of the benefits their products have for our players. We believe this partnership is another sign of our desire to help the players meet the needs of balancing inter county football and hurling with their day to day lives.”
For more information on the Linwoods product range, health benefits and mouth-watering recipes see www.linwoodshealthfoods.com, or follow Linwoods on Facebook, Twitter or Instagram.